Our Journal

Despite the kind of boost an MVP can give to any startup, it is yet to gain enough traction i...

You know about the concept of Minimum viable product and that it is a part of lean metho...

User experience and customer experience, often these two terms are used interchangeably. However, th...

Startup founders generally start their venture thinking of a way in which they can make a difference...

If you want a successful business, customer satisfaction to the extent of delight is a must. So, whe...

As an entrepreneur, you might have a design idea for your product which according to you is the best...

UX Although, customer loyalty and satisfaction seem like jargons for the marketing department, it is...

Are you a startup? Do you have an MVP, yet? Is it MVP foolproof?Most startups are born out of a need...

Wireframe - Your product idea is something that you have invented and envisioned up to the most minu...